You must think I’m absolutely MAD… 

It’s terrible form to run a supposed direct response-based business and not even have a lead gen magnet on the home page! 

Marketing malpractice, even! (I’m sure you get the reference.)

But what can I say? I’m just getting things started around here. 

Cut me some slack, would ya?

Anyway, seeing as how you took the trouble to drop by and all, it truly would be rude if I didn’t at least promise you something.

So, here’s a generous offer with zero downside. 

When you sign up below for the Direct Response Insights Newsletter, you’ll earn “lucky duck” status for being an early-bird subscriber. 

(You subscribed before I even put up a lead gen magnet for goodness sake!)

And I promise to take good care of my little duckies.

That means, on top of all the useful and insightful content that everyone gets access to… 

so long as you’re remain subscribed… 

I’ll also be giving you insane discounts on products, and special access privileges that I won’t ever offer to any future subscribers… 

all for just being willing to take a chance on little ol’ me and the Direct Response Insights Newsletter.

But, act now — because once I do have a lead gen magnet to put up here, I’ll never give “lucky duck” status to another subscriber ever again. 

Whoever’s in, will be in. 

And whoever’s out, will be out — for good!

-Paul Morrison